Time to Get Networking

We’ve already talked about the importance of networking for artists as well as the do’s and don’t’s to be successful, but how many of you are wondering how to actually get started? It seems like the business world has meet-ups and happy hours every week, but where do artists find the connections they need? Certainly the professional development opportunities I mentioned last week can be a great source for finding like minded people and key players in your industry. But beyond that, what should you be setting aside some precious time for? As a fellow small business owner, I know how important every hour is that you could be spending on your passion projects, so networking should be done efficiently and productively. Let’s talk about how to be in the right place at the right time to meet the people that are good for your goals.

Do Artists Really Need Photography?

Interesting question... The answer to this is one of the most important things I can share with you, not only as a Photographer myself, but also as a Marketer, a fellow Artisan and even more simply as a potential Buyer. Let me paint you a hypothetical picture:

You're a talented Artist, and you make beautifully crafted pieces that catch the eye of quite a few buyers. You find that your work sells really well when people see it in person, but you struggle to get enough opportunities to sell. Maybe you apply to every art show in your area, hoping you'll be accepted for at least a few. How great would it be if you could be accept by most, if not all? Then there are those of you who decided to take your offline success and have a go at online sales, but your work isn't moving. Other artists with equal talent seem to be selling. What are you lacking?