New Year's Resolutions

I've never been one to do something just because everyone else is, but I make an exception for New Year's Resolutions. I love the chance to look back over the past year and evaluate what's worked versus where I need to improve. As my first year in business, this is an especially useful practice because I was testing out a lot of ideas. I now have months of first hand experience to gauge what I want to maintain as offerings and processes. For example, photography is still my guiding passion, so I want to make sure I get in more photoshoots in 2018. I am also driven by the chance to help more artists, so I've come up with a list of ways in which I can continue to build my business in support of what I love. Some of these may resonate with you or even inspire you to add to your own resolutions. Undoubtedly there are things I missed, do if you have any recommendations, I'd love to hear them!

How Do You Create Social Media Content?

My first of several seminars this month was a success! Lots of information was shared and excellent questions were asked. One specifically stood out as something I should give a little more attention to because I imagine many of you are wondering the same thing. We’ve talked about where to post and how often. We’ve discussed best practices for posting, but when it comes to sitting down and creating social content, how do you get started? For some of us, this comes naturally. We’re always keeping an eye out for what would make a good post (occupational hazard). The good news is, you too can learn this mindset. With the right inspiration, tips and tools, creating Social Media content can be a breeze (or at least a lot easier than it has been). Just as many of you see opportunity in a blank canvas, I’d like to help you see the same in a blank Social Media calendar!